I was asked to come on board as Talent Producer for the UK Amazon Upfront annual event taking place at 180 Studios in Central London. Amazon's UK Digital Upfront showcased new announcements, featured celebrity guest appearances, dove into streaming offerings across Prime Video, Twitch, and more. My role was to organise and manage the talent during all pre-production, liaising with agents and working closely with our show producer. During the live, alongside Prime Video’s internal team, I lead all talent movement and the running of our talent lounge. Enjoying bringing the night to end with a Sophie Ellis-Bextor concert!