Cadbury Orange Twirl Launch
ROLE. Creative Producer & Wardrobe
WHO. Bearded Kitten, VCCP and Cadbury
WHAT. Brand Activation and Media Campaign
WHERE. Various sites across London
WHEN. 2020
With the world being amidst a global pandemic, some light relief in the form of limited edition Orange Chocolate Twirls hitting the stores was a welcome distraction. In anticipation of the launch it was decided a very funny… yet very serious (just kidding - it was all funny) content piece was to be filmed in collaboration with VCCP and Cadbury UK. The idea was to mimic a G4S security van, accompanied by two professional secret agents handcuffed to a briefcase delivering precious cargo… the cargo being Orange Twirls. My role was to flesh out the concept and narrative, design and put together all costume and props and cast the actors, including on site live management.